Excellence in Business Communication, 12th Edition
Prologue
The original resource is no longer available, but this advice from Purdue's Online Writing Lab offers helpful advice for outlining.
This in-depth advice can help you analyze audiences for even the most complex communication scenarios.
See why so many companies are shifting their business models toward subscription pricing.
Get step-by-step advice for mapping the customer journey from touchpoint to touchpoint.
Explore the differences between intrinsic and extrinsic motivation, and see why intrinsic motivators are so powerful.
This resource is currently unavailable.
This resource is currently unavailable.
The original resource is no longer available, but this advice from Purdue's Online Writing Lab offers helpful advice for outlining.
"Electronic Portfolios are a creative means of organizing, summarizing, and sharing artifacts, information, and ideas about teaching and/or learning, along with personal and professional growth.
"Electronic Portfolios are a creative means of organizing, summarizing, and sharing artifacts, information, and ideas about teaching and/or learning, along with personal and professional growth.
Check out these examples of e-portfolios presented by Auburn University.
Will wearable technologies influence business and business communication?
The Lewis Model of Culture is an intriguing way of recognizing different approaches to business.
The Lewis Model of Culture is an intriguing way of recognizing different approaches to business.
"With more and more schools going paperless or migrating to the "cloud" (storing files on the Internet), student work has become more easily shareable, accessible by many, and more easily organized," writes Mary Beth Hertz (photo, left).
The original resource is no longer available.
This brief presentation explains the key points to look for in a balance sheet.
See how researchers segment shoppers based on why, when, and how they shop.
See why carefully identifying target markets is such a crucial aspect of marketing strategy.
Get insider advice on reaching today’s online shoppers.
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Chapter 14 Message 14B
Download and watch this presentation in slide show mode.
Revise these slides to make the text more effective for presentation purposes.
This PowerPoint presentation offers helpful tips for avoiding plagiarism when researching and writing reports.
Effective communication is everyone’s job—whether you are trying to sell in a concept or convince a client.