Business in Action, 8th Ed.
Chapter 15: Distribution and Marketing Logistics
The original resource is no longer available, but this advice from Purdue's Online Writing Lab offers helpful advice for outlining.
"Inspired by pandemic lessons that kept customers in cars, chains are adding more lanes and curbside pickup, improving apps and testing menu boards that use artificial intelligence.
This in-depth advice can help you analyze audiences for even the most complex communication scenarios.
See why so many companies are shifting their business models toward subscription pricing.
Get step-by-step advice for mapping the customer journey from touchpoint to touchpoint.
Explore the differences between intrinsic and extrinsic motivation, and see why intrinsic motivators are so powerful.
This resource is currently unavailable.
This resource is currently unavailable.
The original resource is no longer available, but this advice from Purdue's Online Writing Lab offers helpful advice for outlining.
"But the struggle doesn't end with finding available warehouse space.
Rachel Premack spends the day riding with Miguel Santiago.
"I’m starting to think we’ve hit "peak subscription box," declares Sarah Halzack (photo, left).
"When Amazon first launched, it aimed to become nothing short of the world's largest bookstore.
"Do you advertise on Facebook?
"Amazon Go is being called the grocery store of the future, where lines and cashiers don't exist.
"Things aren’t great if you’re a department store.
"What is the secret to the unparalleled success that keeps Amazon growing while so many traditional retailers are shutting their doors?
"Location specialist xAd reports a $250 million revenue run rate.
"Check out the Retail Across America in photos slideshow, watch the video stories from each state and find out where we're headed next.
"Amid fundamental shifts in the retail and consumer landscape, consumer-goods manufacturers must rethink the way they manage key accounts.
Here is an HBR.
"Maple, a David Chang-backed restaurant in New York City, doesn’t have any tables, cash registers, or waiters.
"One of Amazon's largest fulfillment centers is in Phoenix, Arizona.
Will wearable technologies influence business and business communication?