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Social Business and Fun with Southwest Airlines
April 16, 2014 by Bovee & Thill NetworkRic Dragon (photo, left) gives a report on his conversation with Christi McNeill, project lead of social business and listening at Southwest Airlines...Category: Customer Communications, Customer Service, Social Media, Special: ArticlesComments (0)
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The Importance of Cultivating Customer Relationships
April 15, 2014 by Bovee & Thill NetworkStephanie Walden discusses customer relationship marketing (CRM) in a piece at Mashable...Category: Customer Communications, Special: ArticlesComments (0)
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Couple Fined $3,500 for Negative Review Fights Back with Lawsuit
March 21, 2014 by Bovee & Thill Network"A Utah couple is suing an online merchant that fined them $3,500 for writing a negative review and sparked a financial nightmare for more than a year by reporting the alleged debt to credit rating companies...Category: Customer Communications, Internet, Special: ArticlesComments (0)
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What Happens After a Good or Bad Customer Experience
March 19, 2014 by Bovee & Thill NetworkTake a look at this summary of a Temkin Group report covering the topic...Category: Customer Communications, Special: ArticlesComments (0)
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10 Things Your Customers Wish You Knew about Them
February 13, 2014 by Bovee & Thill Network"Understanding your customers is an integral part of building a loyal customer base...Category: Customer Communications, Special: ArticlesComments (0)
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Chapter 8. See why the social approach is revolutionizing routine customer communication
January 30, 2014 by George DovelMore and more companies rely on the social web to influence customers before the sale and support them after; these statistics explain why social help is becoming so pervasive...Category: Customer Communications, Customer Service, Routine and Positive Messages, Special: EBC11 - Students - Learn More, Special: InfographicsComments Off on Chapter 8. See why the social approach is revolutionizing routine customer communication
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Using Social Media as a Communication Tool – Infographic
January 12, 2012 by Bovee & Thill Network"Social media is about more than marketing and branding — it’s quickly becoming an essential part of customer outreach for brands...Category: Customer Communications, Social Media, Special: ArticlesComments (0)
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Business Communication Instruction: The Nine Compositional Modes for Social Media
January 9, 2012 by Bovee & Thill NetworkAs a business communication instructor, it's important to teach your students how to write specifically for social media and digital communication...Category: Customer Communications, Special: VideosComments Off on Business Communication Instruction: The Nine Compositional Modes for Social Media
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The Truth Behind Marketing and Advertising
August 9, 2011 by Bovee & Thill NetworkSeth Godin says, “The best marketers, of course, use the needle and the vise at the same time...Category: Customer Communications, Special: PDFsComments (0)
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How Artisan Flavors Ice Cream, a New Business, Uses Social Media
June 21, 2011 by Bovee & Thill NetworkGet a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp)...Category: Customer Communications, Special: Videos, WikisComments (0)