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How to Set Up a Pinterest Business Account and Start Your First Board
November 1, 2016 by Jan Shawkey"Pinterest is becoming an increasingly attractive option for businesses when interacting with customers online...Category: Social Media, Special: Articles, The Art and Science of Marketing, Visual CommunicationComments Off on How to Set Up a Pinterest Business Account and Start Your First Board
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The Large Untapped Opportunity with Pinterest
by Jan Shawkey"Whether it is pinning a desired wedding dress or ideas for decorating a new home, Pinterest is the destination where people plan their futures...Category: Social Media, Special: Articles, Visual CommunicationComments Off on The Large Untapped Opportunity with Pinterest
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Yes, You Can Get Fired for Your Social Media Posts: 9 Times People Learned This Lesson the Hard Way
April 15, 2016 by Bovee & Thill NetworkCategory: Social Media, Special: ArticlesComments Off on Yes, You Can Get Fired for Your Social Media Posts: 9 Times People Learned This Lesson the Hard Way
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Why Social Media Is So Attractive for Advertisers in 2016
February 18, 2016 by Jan Shawkey"One of the biggest changes in social media marketing this past year has been its emergence as a major player for advertising dollars...Category: Social Media, Special: Articles, The Art and Science of MarketingComments Off on Why Social Media Is So Attractive for Advertisers in 2016
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5 Social Media Opportunities Businesses Mostly Overlook
February 17, 2016 by Jan ShawkeyAccording to Eric Samson (photo, left), "In January 2015, MediaPost reported that CMOs are turning more of their attention toward social media...Category: Social Media, Special: ArticlesComments Off on 5 Social Media Opportunities Businesses Mostly Overlook
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How to Get Started: Advertising on 6 Social Networks
February 15, 2016 by Jan Shawkey"Popular social networks are notoriously careful to not alienate their users, helping ensure that your ads won’t come off as overly intrusive and tiresome...Category: Social Media, Special: Articles, The Art and Science of MarketingComments Off on How to Get Started: Advertising on 6 Social Networks
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The 17 Things Twitter Should Do to Transform Its Fortunes
by Jan ShawkeyChris Lake (photo, left) offers his advice at SearchEngineWatch...Category: Customer Service, Microblogging, Social Media, Special: ArticlesComments Off on The 17 Things Twitter Should Do to Transform Its Fortunes
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The 7 Musts of Customer Service on Social Media
by Jan Shawkey"Think it’s easy to leverage social media to provide customer service to customers?..Category: Customer Service, Social Media, Special: ArticlesComments Off on The 7 Musts of Customer Service on Social Media
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Social Media Shaming: Can Outrage Be Effective?
February 9, 2016 by Bovee & Thill NetworkKnowledge @ Wharton covers the case of Turing Pharmaceutical's CEO Martin Shkreli (photo, left)...Category: Social Media, Special: ArticlesComments Off on Social Media Shaming: Can Outrage Be Effective?
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The Top 20 Social Media Trends in 2016, According to the Experts
February 3, 2016 by Bovee & Thill Network"Here’s what the experts predict will be the top social media trends in 2016: ...Category: Social Media, Special: ArticlesComments Off on The Top 20 Social Media Trends in 2016, According to the Experts