Business Communication Essentials, 8th Ed.
Chapter 10. Understanding and Planning Reports and Proposals
"Short, concise messages should no longer be limited to your social media platforms.
Blake Snow reports on the topic at Cisco.
"This was a big style-update year at the American Copy Editors Society (ACES) meeting.
Julie Bawden Davis (photo, left) reports on the trend.
"While many people think of LinkedIn as a place only for jobseekers, salespeople and recruiters, LinkedIn can help employees build influence around any business role," says David Fisher for SocialMediaExaminer.
Drake Baer thinks emoji are getting a bad rap.
We check in with Ken Makovsky (photo, left), contributor at Forbes.
"Many companies' help lines are usually crowded with customers trying to find an answer for their questions.
Ramsay, the Blog Tyrant, weighs in.
"If you're trying to land a new job this year, a personal website could be your secret weapon," declares Jacquelyn Smith of BusinessInsider.
According to Jeff Dunn (photo, left), founder of Edudemic.
"Just because you’re been doing this for a few years doesn’t mean you have nothing to learn," says Allison Boyer.
Shanna Mallon (photo, left) uses a play on words to make her point.
Paula Tarnapol Whitacre (photo, left) weighs in the topic.
"Learn how to optimize content for mobile devices.
"The blogosphere is full of practical how-to content on every topic you can imagine.
Kevan Lee did some digging on the topic and came up with this.
According to Pamela Wilson, "Your website is like a dark cave.
"I was walking around Seattle's Sea-Tac International Airport yesterday, waiting for my flight to Maui, when I admired a T-shirt with a clever slogan: Washington Rain Festival, Jan.
Jasmine Henry reports that, "There is only a 16% chance someone will actually read your entire blog article.
"Nowadays writing is a part of what I do, but it isn’t my whole job," writes Chris Lake.
"Melitta Campbell (photo, left) is a copywriter with 15 years experience of working in a corporate communications environment within a number of international organisations.
When writing online, how can you appeal to readers’ emotions on a business-oriented site?