Excellence in Business Communication, 12th Edition
Chapter 10. Writing Persuasive Messages
"The TED speaker and podcast host shares 4 items from his to-don’t list — stuff he’s shed from his life to make him a happier and more effective human.
"We all know the words we say to others matter.
"If you looked at the contents of your mind, would most of your thoughts be positive, optimistic and accepting, or negative, pessimistic and cynical?
"If you looked at the contents of your mind, would most of your thoughts be positive, optimistic and accepting, or negative, pessimistic and cynical?
"Failure isn’t a roadblock.
"'The journey of a thousand miles begins with a single step.
"We looked at job postings around the country at companies big and small to find the zestiest job titles.
"Career-building isn't about the chase; it's an ultra-marathon, not a sprint.
"Psychologist Guy Winch shares some practical tips for soothing the sting of rejection.
"4 tips for getting your colleagues' attention.
"The ability to manage your emotions and remain calm under pressure has a direct link to your performance.
"When I was in my late 20s, my boss and I used to have epic lunches where we'd chat about life.
"Essential, data-derived advice for leading a happy, healthy life, shared by researcher and psychiatrist Robert Waldinger.
"According to the American Psychological Association (APA), millennials experience more stress and are less able to manage it than any other generation.
"Give your future self a break.
"All-time great slugger practiced speech at least once a day for months leading up to ceremony.
"If you're planning to wrap up your presentation with a half-hearted call for "any questions?
Steve Blank (photo, left) discusses his No Excuses Culture.
"Everyone is in favor of high self-esteem — but cultivating it can be surprisingly tough.
According to Steven Pinker (photo, left), "When it comes to happiness, many people are underachievers.
"Storytelling is an important part of being human.
"Need to land on a decision that works for everyone?
"What negotiators don’t do, but should, says [Douglas] Stone [photo, left], is mentally prepare by reviewing five fundamental elements of a negotiation.
"Presenting information to a crowd is an art form.