Business in Action, 9th Ed.
Chapter 3: The Global Marketplace
"Trends in international business are important to follow.
"Jesse Rieser's memories of growing up in Springfield, Missouri in the 1990s unfold against a familiar retail backdrop: storming the aisles of Toys R Us with his brother; meeting friends at the mall to flirt with girls and play videogames; hunting new bands in the CD racks of Best Buy," writes Laura Mellonee in a piece at Wired.
"Key to KFC's success in the country has been catering its menu to local tastes.
"We've heard a lot of rhetoric lately suggesting that countries like the US are losing valuable manufacturing jobs to lower-cost markets like China, Mexico and Vietnam -- and that protectionism is the best way forward.
"This [past] fall, Nordstrom opened a new store in West Hollywood, Calif.
"After a decade of aftershocks from the seismic financial crisis of 2007, the landscape of global finance is much altered.
"This piece offers a personal perspective on the root causes and implications of the current turmoil and what corporate leaders can do to shape conditions for continued prosperity.
"In Alec Ross’s new book, The Industries of the Future, he takes a deep dive into the specific fields he believes will shape our economic future, including robotics and the codification of just about everything.
Fortune has the list and the details.
"Dramatic demographic shifts are transforming the world’s consumer landscape.
"Changing of the guard marks a major milestone in the technology industry.
"Recently, it was reported that the three largest U.
"Latin America is destined to emerge as one of the most important regions in the global market for mobile telephony, according to the latest studies published in the sector.
"In late 2013, Cisco chief executive John Chambers used a portentous phrase while telling analysts that sales in emerging markets were spiraling downward, forcing the networking equipment company to cut its three- to five-year revenue growth target: "We’re the canary in the coal mine," writes Jeffrey Rothfeder (photo, left).
Take a look at the videos.
The amazing world of Coca-Cola via an infographic.
MTV turns 25 this year, and CEO Judy McGrath is organizing a "digital Marshall plan" just in time for the party.
Learn how products are exported in this case study of apples being exported from a California farm to a fruit market in Taiwan.