Business Communication Essentials, 8th Ed.
Chapter 6. Crafting Messages for Digital Channels
"People are taking to your digital properties with pitchforks and lit torches.
"So we’re taking a stand here," begins Terry Heick, director at TeachThought.
"As technology adoption among small businesses increases, social media is an area that more business owners are becoming interested in.
"It’s hard out there for a paranoid cybersecurity reporter," writes Nicole Perlroth (photo, left).
"Getting started in social media?
"I came across a table about the most frequently used words in spoken and written genres in James Pennebaker's book on "The Secret Life of Pronouns", so I did a quick analysis on my cca.
Scott Schwertly (photo, left) explains "how you can play the social card during your next presentation: .
Vivian Giang "spoke with Barbara Pachter (photo, left), career coach and author of the book The Essentials Of Business Etiquette, to identify the most important online chat rules you should abide by.
"One example of how extensively mobile devices have changed long-held conventions of communications is that presenters who once were disturbed by audience members texting on their phones now are worried if they don’t," says Steve Friedman of Present Perfect.
"Kim Brown is an assistant director for Syracuse University's Career Services department.
'"What are the biggest mistakes that you find small business leaders make when using social media?
"This growth of mobile has led to incredible improvements in communication between individuals, massive wealth creation, market efficiencies, and has even helped as a tool and catalyst for recent revolutions and regime change.
Digital shaming has become the newest form of public stocks, ensuring the wrongdoings of individuals are widely known and impossible to erase.
LinkedIn is about marketing: marketing your company or marketing yourself.
Anyone who has worked with other people in other cultures is aware that emails across borders sometimes have unexpected results or even no result.
The amazing world of Coca-Cola via an infographic.
The astonishing growth of companies such as Facebook and Twitter has prompted many businesses to stake their claim on the social media landscape.
After getting fired in October from the high-tech startup where he had worked for more than four years Joshua Filgate, a 27-year-old engineer in Southborough, Mass.
Let's assume you're not stupid or a jerk or weird--that you're not misspelling every other word or ending every thought with "OK?
The infographic shows you how to maximize your use of Linkedin presence.
Social networking is the #1 activity online.