Business Communication Today, 14th Ed.
Brian Solis discusses reputation management as covered in Andy Beal's book Repped, 30 Days to a Better Online Reputation.
Matt Johnston presents a short video on the topic.
"Even for those who are "in the know" about the benefits of Plus, many have difficulty learning how to use Plus effectively.
Jerry Saltz covers the topic at Vulture.
"Professionals of any level and in any industry can benefit from having their own site, and if you set it up right and maintain it, you can get it to the top of the search results page," writes Richard Feloni in a piece featured at BusinessInsider.
According to Julien Rio, "Managing a brand page on Facebook isn't an easy task.
"Whether you realize it or not—or even wish to admit it—you already have an online reputation to protect.
"When it comes to building your personal brand online, you have to constantly examine whether or not you are being presented in the right light.
'You’ve succeeded in getting a social media strategy in place, you’re sharing amazing, relevant content – and then WHAM! Someone posts a negative comment, and you feel like all of the wind has been let out of your sails.
"In addition to your resume, everyone should have a professional bio," writes Marie Raperto (photo, left).
"If you don't have a digital presence today, you don't exist," writes Tom Cochran (photo, left), Chief Technology Officer with Atlantic Media.
Julie Bort (photo, left) covers the seamier side of reputation management.
"With the growth of such customer review sites as Yelp and TripAdvisor, and e-commerce sites like eBay, anyone with access to the Internet can potentially make or break a company's reputation.
We're seeing more and more recruiters use the web as a place to search for talent and conduct employment background searches.
There are four things that the most successful professionals have in common.
I developed a more practical list addressing the basic To-DON’T when it comes to maximizing your potential that was inspired from my working with different students and listening to their concerns post graduation.
When someone earnestly complements you, how does it make you feel?
Here is a fun online infographic creator introduced to us by Jacob Share in a post at PersonalBrandingBlog.
Are you building a database of prospects or friends?
In creating your personal brand, it’s important that you have a story.
We all want to express our individual selves, be it in person or online.
Whether you’re looking to increase awareness of your personal brand, drive traffic to your website, increase opt-ins, or find new leads, success lies in creating a compelling, consistent message and approaching your audience from multiple angles to circumvent the unrelenting, ambient noise of the competition.
Roger Parker (photo, left), writing for PersonalBrandingBlog.
Donald Todrin (photo, left), writing for the Entrepreneur section of BusinessInsider.