Business Communication Today, 15th Ed.
Chapter 8. Social Media
According to a recent study by Proskauer, 25% of businesses do not allow social media use at work and 26.
Long-time readers might recall that a few years ago, I wrote an editorial titled "Email: Bad Bearer of Bad News?
Employers are getting smarter.
Take a look at this Forbes.
"While Facebook gets all the glory (and a fair amount of criticism) for frequent revisions to its service, LinkedIn keeps quietly getting better," said Paul Gillin.
In this video Brian Solis interviews Tyler Cyr, Dunkin' Brands' web communications manager, on "how social media helps continue and improve the Dunkin’ experience.
Pam Sahota (photo, left) introduces and reviews "some awesome time-saving options for us on-the-go and those of us who just want the convenience of news at our fingertips with less hassle.
According to Brian Solis, "Social media is clearly becoming the new normal.
"Social media is about more than marketing and branding — it’s quickly becoming an essential part of customer outreach for brands.
An overview to social networking sites & their usage for job search.
Follow LinkedIn’s etiquette guide for students and recent graduates to increase your response rate and to maintain positive networking connections.
Facebook Pages are the service that companies use to build a presence on Facebook.
I want to talk about the transformed media landscape, and what it means for anybody who has a message they want to get out to anywhere in the world.
Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).
Social Media Revolution: Is social media a fad, or is it the biggest shift since the Industrial Revolution?
Howard Rheingold talks about the coming world of collaboration, participatory media and collective action, and how Wikipedia is really an outgrowth of our natural human instinct to work as a group.
A simple procedure for setting up an RSS aggregator.
This 36-slide, illustrated presentation explains the difference between Web 1.
(To complete the exercises in Chapter 13, copy the text below and paste it into your word processor.
See how to create a podcast using the free Audacity software.