Business Communication Today, 15th Ed.
Chapter 9. Visual Media
Effective communication is everyone’s job—whether you are trying to sell in a concept or convince a client.
Data visualization is a method of presenting information in a graphical form.
If you ever wondered why some presentations and keynote speakers really connect with you, it’s often because they use the power of storytelling and great images (rather than bulletpoints) that help their audiences to visualize their message.
David McCandless makes infographics -- simple, elegant ways to see information that might be too complex or too big, small, abstract or scattered to otherwise be grasped.
Infographics are a popular way to illustrate information, especially for print publications.
When we get graphs as graphics from other sources, we think there is nothing we can do with them.