Business Communication Today, 13th Ed.
Chapter 8. Social Media
Are you struggling to make social media work for your business?
Your next job application could require a social media background check.
The federal agency tasked with enforcing labor law has been fielding complaints from workers across the country who have been fired or disciplined for their work-related indiscretions on Facebook.
The benefits of a great blog are well-known: branding, user acquisition, press, conversions, hype.
Are you getting ready to launch a corporate blog?
In this video [Michael Stelzner] interviews Lewis Howes, author of Linked Working.
If you own or manage a blog site, then most likely multimedia is on the list of things to do as part of your content marketing strategy.
In this video [Michael Stelzner] interviews Christi McNeil, emerging media specialist and spokesperson for Southwest Airlines.
Social media is not here to save you.
Facebook held a media event [this summer] to unveil 'something awesome'.
Now that Facebook has announced Skype-powered video chat, people are psyched.
Chris Taylor (photo left), San Francisco bureau chief of Mashable.
Jonathan Bailey, writing for BlogHerald.
A global bank executive recently described to us a challenge for our times.
According to a recent study by Proskauer, 25% of businesses do not allow social media use at work and 26.
With apologies to Shakespeare, who was quite the networker himself in Elizabethan times, to network or not to network is not the question.
Two-thirds of US companies expect to increase hiring in the coming year, according to a recent survey by social recruitment software developer JobVite.
With so many Twitter tools out there, it’s hard to know which ones to trust with your Twitter account management.
The Internet represents an unlimited opportunity for your brand, and blogs are just one of many platforms that can benefit you.
How can you use Twitter most effectively?
“Most people just start doing things without reading the instruction manual.
Long-time readers might recall that a few years ago, I wrote an editorial titled "Email: Bad Bearer of Bad News?
When it comes to corporate blogs, looks do make a difference.
When it comes to legal issues, most bloggers are either unaware or misinformed about the laws that they operate under.