Business Communication Today, 13th Ed.
Chapter 8. Social Media
In the year leading up to this talk, the web tool Twitter exploded in size (up 10x during 2008 alone).
Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).
Social Media Revolution: Is social media a fad, or is it the biggest shift since the Industrial Revolution?
Howard Rheingold talks about the coming world of collaboration, participatory media and collective action, and how Wikipedia is really an outgrowth of our natural human instinct to work as a group.
Keynote on corporate blogging and why it represents a revolution in corporate communcations.
In this quick video, I rant about social media etiquette.
Courtland Bovee explains that social media isn't a fad.
This easy Twitter tutorial explains several ways to find people to follow on Twitter.
This 36-slide, illustrated presentation explains the difference between Web 1.
(To complete the exercises in Chapter 13, copy the text below and paste it into your word processor.
See how to create a podcast using the free Audacity software.