Excellence in Business Communication, 11th Edition
Chapter 9. Writing Negative Messages
The original resource is no longer available, but this advice from Purdue's Online Writing Lab offers helpful advice for outlining.
This in-depth advice can help you analyze audiences for even the most complex communication scenarios.
See why so many companies are shifting their business models toward subscription pricing.
Get step-by-step advice for mapping the customer journey from touchpoint to touchpoint.
Explore the differences between intrinsic and extrinsic motivation, and see why intrinsic motivators are so powerful.
This resource is currently unavailable.
This resource is currently unavailable.
The original resource is no longer available, but this advice from Purdue's Online Writing Lab offers helpful advice for outlining.
"Forget your own desires, and lead with the value you can provide.
"This Business English Pod lesson is the final part in our series on handling a crisis.
"In this Business English Pod lesson, we’ll see how important it is to strategize and plan when you’re handling a crisis.
"This is the third in our Business English Pod series on handling a crisis.
"This is the first in a series of Business English lessons on handling a crisis.
"Criticism is something we all have to face.
"Customer service isn’t simply an expensive, time-consuming obligation.
"Buy online, pick-up in store is often heralded as the future of retail: Customers shopping on their own terms, as efficiently as possible.
"Losing clients can be a nightmare.
"If you’ve ever experienced pleasure from people’s failures, well, join the rest of us.
"Every small business owner wants repeat business.
"Take this FEMA quiz to test your knowledge on social media’s role in emergency management.
"The customer service mistake that nearly every business makes, over and over again, is to treat every customer the same.
"The businesses that are best loved by customers tend to be ones that make them feel smart, competent, in control.
"When things go south, it’s the job of the CEO or leader to own it, apologize and connect with their audience (customers) to overcome it.
Take a look at the infographic.
"Best Buy, Home Depot, Victoria's Secret, and a host of other retailers are discreetly tracking how often shoppers return purchases and, in some cases, punishing people who are suspected of abusing their return policies.