Business in Action, 6th Ed.
Chapter 14: Product and Pricing Strategies
Jessica Liebman (photo, left), Managing Editor at Business Insider, keeps a Gmail folder called "Worst Cover Letters.
According to Aimee Groth (photo, left) and Eric Goldschein, "During a job interview, the questions you ask are just as important as the answers you provide.
Roger Parker (photo, left), writing for PersonalBrandingBlog.
According to Steve Tobak (photo, left), "If you work with and listen to enough successful executives and other business leaders, you'll find that, with rare exception, they use plain English and cut to the chase.
In this CBSNews.
Distance education, distributed learning, elearning, blended learning — whatever name it goes by, distance learning is on the rise all over the world.
Gerrit Hall (photo, left) believes references "are so valuable" the jobseeker should learn "three important bits of info" about them.
Peter Jeff (photo, left), adjunct public speaking instructor, says, "You can make your speechwriting sing by learning lessons from songwriters.
Take a look at this Forbes.
"While Facebook gets all the glory (and a fair amount of criticism) for frequent revisions to its service, LinkedIn keeps quietly getting better," said Paul Gillin.
David Meadvin (photo, left), founder of the speechwriting firm Inkwell Strategies, is often asked "about how to write a winning speech.
In this visit with the Young Entrepreneur Council the question posed is, "What are your best tips for recovering from major mistakes?
"If you’re spending time reading job advertisements online, you know that they’re not all written equally," says Lindsay Olson (photo, left).
Dave Johnson (photo, left), author of three dozen books and a former contributor to PC World and Wired, writes, "Mom always said not to judge a book by its cover, but the fact remains that most folks are going to judge the quality of your presentation by the quality of your visuals.
Doug Gross (CNN.
Walter E.
Jim Lodico, writing for SocialMediaExaminer.
Barbara Rozgonyi (photo, left) attended a recent Ragan Corporate Writers and Editors Conference and gleaned "37 sweet writing tips from 7 spectacular speakers.
Jeff Haden says, "I hate negotiating, mostly because a negotiation often feels confrontational and I tend to shy away from confrontations.
Kim Bashin (photo, left) points out, "Lapses in memory can lead to embarrassing mistakes, especially in the professional world.
Ronnie Citron-Fink (photo, left) is "longing for a different tactile communicative experience – one that puts pen to paper.
According to Steve Tobak (photo, left), "Physical body language isn’t the only way to read people’s emotional state.
Skip Freeman asks, "The purpose of the meal .
Pam Sahota (photo, left) introduces and reviews "some awesome time-saving options for us on-the-go and those of us who just want the convenience of news at our fingertips with less hassle.