Excellence in Business Communication, 13th Edition
Chapter 14. Developing and Delivering Business Presentations
"Staring at screens right before sleep turns out to be a lot worse than previously thought.
"Fortunately, eloquence is a skill that can be taught, practiced, and mastered.
"Public speaking means – for most people – stress and a sudden flurry of decision-making under stress.
"Poor use of PowerPoint is such a common bad habit that it’s almost become the norm in the corporate world.
According to Nick Morgan (photo, left), ".
"In his book "The Virgin Way," Richard Branson reveals that he loathes speaking in public.
"Ralph Gardner Jr.
"Many people are afraid of public speaking.
"It’s our job to transform our organizations so we are ready for the future … and there’s really no way to transform without persuading.
"In the past year and a half, I’ve given over 100 keynote speeches and hundreds of presentations, and things have changed dramatically.
"Meeting new people can be awkward.
"According to graphologist Kathi McKnight, your handwriting can communicate more than you may think.
"When we speak, we have about 60 seconds to capture our audience's attention, establish credibility, orient them to our topic, and motivate them to listen, says Darlene Price, president of Well Said, Inc.
"I am continuously fascinated by what comes out of people's mouths in the workplace.
Check out this Business Insider video produced by Alex Kuzoian with original reporting by Drake Baer.
Jacquelyn Smith relays the advice of Darlene Price (photo, left).
"Copying someone on an email can be helpful or work against you.
"The purpose of sound bites is simple — help people remember what you said and why you said it.
"Amazon says it has boosted efficiency - and given workers' legs a break - by deploying more than 15,000 wheeled robots to crisscross the floors of its biggest warehouses and deliver stacks of products to employees.
"Video marketing is exploding in popularity, and with good reason: According to a report from Vidyard, more than 70% of marketers say that video produces conversions better than any other type of content.
"When it comes to persuasive communication, if you wander, you are lost.
"Developing an effective presentation is akin to the value chain in business: a series of activities performed to deliver a valuable product or service.
"But what's the best way to build rapport and create trust?