Business in Action, 9th Ed.
Chapter 5: Forms of Ownership
Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).
Has the textbook you've been using to teach business communication or business writring become obsolete?
Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including the following: videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).
Because of the social media revolution and electronic communication revolution, what is being taught in a typical business course should be changing.
Adele McAlear discusses the overlooked issue of our online legacies and how to ensure the appropriate preservation of our binary ashes.
Courtland Bovee explains that social media isn't a fad.
We’re told to listen.
A pie chart is better than a data table to show proportions in data.
Jeff Hayzlett, Chief Marketing Officer & Vice President - Eastman Kodak Company, discusses how Kodak leverages social media.
Merlin Mann (of 43 Folders fame) gives an improvised talk about time management to a crowd at Rutgers University.
In this quick video, I rant about social media etiquette.
Learn the latest statistics and trends about social media.
As presenters, we regularly need to show our audiences how to fill out forms.
Let us now bullet-point our praise for Mark Dytham and Astrid Klein, two Tokyo-based architects who have turned PowerPoint, that fixture of cubicle life, into both art form and competitive sport.
Adam Ostrow, Mashabl, talks about social networking both internally and externally at companies.
This video will show you how to create a podcast and distribute it.
Social Media Revolution: Is social media a fad, or is it the biggest shift since the Industrial Revolution?
This is a video from Jeff Bezos about Amazon and Zappos.
The second episode, where Dan takes a student and remodels her brand from head to toe.
Infographics are a popular way to illustrate information, especially for print publications.
This is another official update to the original "Shift Happens" video.
Corporate comedian Greg Schwem explains that it truly is possible to end an e-mail conversation,View original content
Google Goggles is a visual search app for Android phones.
A video from Creative Commons explaining what the CC license is all about.