Business in Action, 8th Ed.
Prologue: Using This Course to Launch Your Career
Julie Bort (photo, left) covers the seamier side of reputation management.
"Here are the top six workplace fears and how to move past them.
"With the growth of such customer review sites as Yelp and TripAdvisor, and e-commerce sites like eBay, anyone with access to the Internet can potentially make or break a company's reputation.
"Kim Brown is an assistant director for Syracuse University's Career Services department.
Online first impressions happen long before the first meeting.
Happy New Year! From everyone on the Bovée-Thill team, we wish you a successful new term.
There are four things that the most successful professionals have in common.
When someone earnestly complements you, how does it make you feel?
In today's weak job market, it's more important than ever to make your resume stand out.
One looks like a movie poster.
You've spent hours crafting the perfect resume.
Here is a fun online infographic creator introduced to us by Jacob Share in a post at PersonalBrandingBlog.
What can you do to stand out in today’s market?
Are you building a database of prospects or friends?
In creating your personal brand, it’s important that you have a story.
Toss out that passé Objective section of yesterday and replace it with a well-branded, focused statement that gives the reader a clear message about who you are in less than 5 words.
[Today's job seekers] are not only competing with hundreds of other professionals for every open position, but they’re also bombarded with tons of career advice from every angle telling them what to do (and what not to do) in order to land their next job.
Whether you’re looking to increase awareness of your personal brand, drive traffic to your website, increase opt-ins, or find new leads, success lies in creating a compelling, consistent message and approaching your audience from multiple angles to circumvent the unrelenting, ambient noise of the competition.
In this excerpt from her recent talk at the University of Applied Sciences & Arts in Lucerne, Switzerland, strategist Dorie Clark (photo left) discusses LinkedIn and how every professional should be deploying it.
Given that 45 percent of human resources managers say they spend less than a minute, on average, on each job application they see, it’s understandable that some people might go overboard in trying to bring some individuality to their work history.
Jeff Haden pondered the "stuff I wish I could have told the twenty-five year-old me (photo, left)," and has come up with a BusinessInsider.
Career fairs are going digital.
Jessica Liebman (photo, left), Managing Editor at Business Insider, keeps a Gmail folder called "Worst Cover Letters.
Roger Parker (photo, left), writing for PersonalBrandingBlog.
