Business in Action, 8th Ed.
Chapter 4: Business Ethics and Corporate Social Responsibility
See how researchers segment shoppers based on why, when, and how they shop.
See why carefully identifying target markets is such a crucial aspect of marketing strategy.
Get insider advice on reaching today’s online shoppers.
Question: What tools or steps are you using to ensure your customer data is safe across all your platforms?
View original content
Chapter 14 Message 14B
Download and watch this presentation in slide show mode.
Revise these slides to make the text more effective for presentation purposes.
This PowerPoint presentation offers helpful tips for avoiding plagiarism when researching and writing reports.
Effective communication is everyone’s job—whether you are trying to sell in a concept or convince a client.
Revise these slides to make the text more effective for presentation purposes.
Listen in on this corporate training session regarding ethical issues in social media.
These concepts will help make you a better listener on the job and in every other aspect of life.
Niel Golightly is the Director or Sustainable Business Strategies for Ford Motor Company.
According to the World Business Council for Sustainable Development (WBCSD), companies able to tackle issues such as poverty, climate change, and population shifts are those most likely to succeed in the future.
This is a business ethics video Elizabethtown College created to teach students about business ethics in the workplace.
Working with stakeholders around the world-from the owner/operators who run restaurants in their local communities, to leading NGOs (non-profit organizations) and third party experts to continuously improve our social and environmental performance, these are the people who have seen the real world of McDonald's.
This 36-slide, illustrated presentation explains the difference between Web 1.