Excellence in Business Communication, 13th Edition
Chapter 10. Writing Negative Messages
"Chronically-negative people can slow down your momentum and sabotage real success.
"How to fix the most common blogging bloopers.
According to Scott Meacham (photo, left), "I can't think of a single entrepreneur I've worked with who ever intended to fail.
"Two University of Louisville crisis management experts say that this week's United Airlines public relations fiasco is something that every business can take a lesson (or three) from.
"It’s not just the application, interview and hiring that brings you the best people.
"Instead of privately contacting businesses, consumers are turning to Twitter to voice their issues publicly.
"It's no secret that bad customers service drives consumers nuts.
"Pinpointing your customers’ needs better may lead to better sales—but you’ve got to do some legwork first.
According to Bill Reichert, "Most entrepreneurs should just throw out their elevator pitches and start over.
Download the guide from LinkedIn here or click on the image to the left.
Chris Lake (photo, left) offers his advice at SearchEngineWatch.
Paco Underhill (photo, left) reports on the topic of "more vs.
"Think it’s easy to leverage social media to provide customer service to customers?
"The Agnes + Day crisis intelligence team has designed an infographic that showcases the very important 10 new rules of crisis communications.
"Editing and proofreading are often neglected, but they are the crucial final stages of the writing process.
That particular resource is no longer available, but here are all of LinkedIn's career guides for college students and recent graduates.
Josh Dzieza reports on how "the rating game" has changed things.
"Everyone today realizes the importance of digital technology and social media.
Bill Reichert, Managing Director of Garage Technology Ventures, reports.
From ConsumerReports.
In discussing a 2014 handling of rejection emails sent to applicants to John Hopkins University Lynn Gaertner-Johnston writes the following:
"In his excellent book On Apology, Dr.
Micah Solomon (photo, left), contributor at Forbes.