Business Communication Today, 15th Ed.
Chapter 7. Digital Media
In this video the editors at Wipster interview key people in the industry.
According to Naomi Garnice (photo, left) of the Daily Muse, "Considering that email is the primary form of communication in most offices, we don't always choose our written words as wisely as we should.
"Forget distinguishing the salad fork from the dinner fork.
This video presentation by Professor Patricia Jenkinson describes the process of perception and helps explain why we each perceive the world in a unique way.
"Understandably, for many students, email is a venue of freedom and distance from academic considerations.
"Knowledge seldom takes the place of experience.
Shel Israel (photo, left) shares his 12 tips.
"Martha had some strong comments about bloggers, yet her PR folk pitch bloggers in an attempt to tap into their influence with their audience.
"Beyond being late and looking like a slob, there are a few things that you should NEVER say during a job interview.
"If you're like most professionals, you probably write dozens of emails a day but barely think about the subject line.
According to John Brownlee (photo, left), "In a world where inbox zero is the ultimate goal, who cares about good typography?
"Watch this video to find out how the fast-paced growth in mobility is shaping businesses and enterprise mobility, and what a robust strategy can do to ensure success for the future of your organisation.
"Happens to everyone.
"I said goodbye to my mouse last month.
"This assessment of your skills at using PowerPoint will help you understand what skills you need to learn in order to be a more proficient user of PowerPoint for your presentations.
""There's something overtly personal about a handwritten letter and it's so rare these days," says etiquette expert Thomas P.
"Want to get ahead?
"We need new rules on when you should text, when you should call, when you should email," writes Nicholas Carlson (photo, left).
"If you’ve ever found yourself writing an email (or contemplating writing an email) to a Very Important Person, you know how intimidating it can be.