Business Communication Essentials, 7th Ed.
Chapter 9. Writing Persuasive Messages
A pie chart is better than a data table to show proportions in data.
Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).
Has the textbook you've been using to teach business communication or business writring become obsolete?
Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including the following: videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).
Because of the social media revolution and electronic communication revolution, what is being taught in a typical business course should be changing.
Adele McAlear discusses the overlooked issue of our online legacies and how to ensure the appropriate preservation of our binary ashes.
Social Media Revolution: Is social media a fad, or is it the biggest shift since the Industrial Revolution?
This is a video from Jeff Bezos about Amazon and Zappos.
The second episode, where Dan takes a student and remodels her brand from head to toe.
Infographics are a popular way to illustrate information, especially for print publications.
This is another official update to the original "Shift Happens" video.
Corporate comedian Greg Schwem explains that it truly is possible to end an e-mail conversation,View original content
Google Goggles is a visual search app for Android phones.
A video from Creative Commons explaining what the CC license is all about.
When replacing text with a visual, don't make the mistake of thinking that you need a fancy or complex visual.
Here is a TED video by career analyst Daniel Pink.
SIMYO and Ahead of Time presents the future of mobile media and communication.
When dealing with difficult audiences, it's important to be aware of the cast of characters involved.
In this podcast tutorial you'll learn how podcasting works in non-technical terms.
When dealing with difficult audiences, it's important to be aware of the cast of characters involved.
A powerful trend taking form in the world of collaborative communication is "social curation," which is where individuals collaboratively contribute to edit, refine, and compile valuable information resources.
Because of the social media revolution and electronic communication revolution, what is being taught in a typical business course should be changing.
Howard Rheingold talks about the coming world of collaboration, participatory media and collective action, and how Wikipedia is really an outgrowth of our natural human instinct to work as a group.
