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Excellence in Business Communication, 12th Edition
Table of Contents
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10 Tools You Need to Land Your Dream Job (27534)
HR Execs Reveal the 13 Most Common Resume Blunders (13582)
Is My Parents’ Advice Destroying My Job Search? (13393)
Showing Appreciation Creates Stellar Results (13171)
Creative Cover Letters: Personality, Pitch and Professionalism (12129)
13 Insanely Cool Resumes That Landed Interviews at Google and Other Top Jobs (11407)
Communicate to Build Your Brand and Improve Results (10650)
Crafting Your Personal Brand Story (9970)
One Resume Change That Will Significantly Increase Your Results (9940)
Dorie Clark Interviews Alan Weiss on Personal Branding (8291)
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Excellence in Business Communication, 12th Edition
Chapter 15. Building Careers and Writing Resumes
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Appendix A: Contracts
Chapter 18: What Is Financial Management?
Chapter 17: A Review of Financial Statements with Analysis
Chapter 17 : What Is Accounting?
Chapter 15: Retailing 2.0
Chapter 16: What’s Next in Media?
Chapter 14: Product Innovation
Chapter 15: E-Commerce 2008 and Beyond
Chapter 15: Word-of-Mouth Marketing Techniques
Chapter 13: Introduction to Marketing Research
Chapter 13: How to Create Devoted Customers
Chapter 13: Principles of Internet Marketing
Chapter 13: Integrated Marketing + Web 2.0 = 360-Degree Marketing
Chapter 14: Creativity and Brainstorming for New Products
Chapter 14: Product Development Strategy
Chapter 13: What’s Next in Marketing and Advertising?
Chapter 13: Marketing to Generation Y
Chapter 13: Creating an Effective Marketing Plan
Chapter 13: 2008 Marketing Trends and Predictions
Chapter 11: Workplace Etiquette
Chapter 11: Diversity–Does It Really Matter at the Workplace?
Chapter 10: Five Reasons People Resist Change
Chapter 10: Creating a Culture of Accomplishment
Chapter 11: Principles of Human Resource Management
Chapter 11: The Starbucks Story
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