Business Communication Essentials, 8th Ed.
Chapter 6. Crafting Messages for Digital Channels
"Want to get ahead?
'You’ve succeeded in getting a social media strategy in place, you’re sharing amazing, relevant content – and then WHAM! Someone posts a negative comment, and you feel like all of the wind has been let out of your sails.
Jennifer Frost, with GrammarCheck.
"We need new rules on when you should text, when you should call, when you should email," writes Nicholas Carlson (photo, left).
"In this post, I talk about 5 pivotal actions I made in the last year to ignite my blog growth to take off, raise my profile online and get results for my business," says Donna Moritz (photo, left).
"If you’ve ever found yourself writing an email (or contemplating writing an email) to a Very Important Person, you know how intimidating it can be.
Work4Labs has created an infographic named "Mobile Recruiting by the (Surprising) Numbers.
Denise Scavitto covers her topic at Edudemic.
According to Melanie-Grace Obar, "Creating a brilliant business blog need not be a difficult task.
A directory of business communication videos curated by Bovee and Thill .
"Social media PR crises hit companies like tornados—out of nowhere and with deadly force," observes Peter Friedman (photo, left).
Dianne Gottsman (photo, left) advises, "As you set out 2014 with fresh goals and resolutions, don't overlook your social media profiles and activity.
"Think you're an expert at Googling?
"What an amazing year 2013 has been for mobile innovation - and consumers.
"Let’s take a look at the top social media brands as if it was a game of SNAKES and LADDERS.
"Stress.
"Why do you use social media?
In this CommPro.
"Here’s the headline of a sales pitch email that landed (with a thud) recently in my inbox: .
That resource is no longer available, but here is advice on creating a compelling LinkedIn profile.
Fellow designer Matt Helmke offers a succinct overview of Reynolds’s groundbreaking book.
Fellow designer Matt Helmke offers a succinct overview of Reynolds’s groundbreaking book.
This website offers a wealth of advice on producing quality videos.
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