Excellence in Business Communication, 10th Edition
Chapter 5. Writing Business Messages
On a monthly, quarterly or annual basis many people report their activity to the boss, a committee or stakeholders.
When explaining a technique, it is better to show than to tell.
Legal topics can be dry and boring if presented using slides that simply contain the words from a document.
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Discussion questions:
Why are staffing decision so critical for a small company such Terra Cycle?
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Discussion questions:
What is the mission of Live Nation?
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Discussion questions:
What does Blake Mycosckie mean when he says a business designed to provide shoes to those in need would be more sustainable than a charity established for the same purpose?
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(Note that this video dates from 2003, so sales figures are not current.
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Discussion questions:
Is Terra Cycle founder Tom Szaky driven by environmental consciousness?
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(Note: Illuminator is now called Kluster)
Discussion questions:
Why did Ben Kaufman demote himself?
Why did housing prices go up so much from 2000-2006 even though classical supply/demand would not have called for it.
Danny Wegman, president of Wegmans regional supermarket chain, discusses the company's new pricing strategy.
Warehouses run by Zappos, The Gap, and Staples now use autonomous robots to pluck products from their shelves and send them to you.
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Sara Lee CEO Brenda Barnes offers her take on the importance of giving all employees the opportunity to contribute their best.
Lean Manufacturing is described at the Toyota Plant in Kentucky.
This is a quick overview of what Six Sigma is, and how companies use it as a successful strategy for process improvement.
This Cisco video on supply chain management discusses using technology to integrate partners.
Dancing Deer Bakery in Boston has found a winning recipe for entrepreneurial success.
Baby boomers are in charge of schools and institutions across the globe.
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Online identity specialist Dick Hardt wowed his audience with this high-speed slide presentation.
No one likes to deliver bad news, but these techniques can make it easier for you and the recipient.
This entertaining animated video explains how to use the science of persuasion in six effective and ethical ways.
See how businesses can improve internal and external communication with social networking tools.
If you need to convince anyone that a blog can be good for business—including why blogs outperform static webpages in search engine results—check out this PowerPoint presentation.