Business in Action, 8th Ed.
Chapter 15: Distribution and Marketing Logistics
BCE7 Quick Learning Guide Ch3
BCE7 Quick Learning Guide Ch2
BCE7 Quick Learning Guide Ch1
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Advertisers spend nearly $2 billion a year marketing food to children and teenagers; this in-depth report by the FTC looks at how that money is spent.
"Social media offers the potential for educators and institutions to develop how they engage with students and other stakeholders and offer new services.
"Fundamentally, poor business writing is costly and leads to disastrous events.
"The Everything Store: Jeff Bezos and the Age of Amazon by Brad Stone has been named the 2013 Financial Times and Goldman Sachs Business Book of the Year.
Download this PDF file, the executive summary of Dietary Guidelines for Americans, to complete Message for Analysis 13.
BusinessWriting.
Download the Dietary Guidelines for Americans for use in preparing your solution for Case 5.
Download this PDF file, the executive summary of Dietary Guidelines for Americans, to complete Message for Analysis 13.
Download this PDF to complete Case 11.
Follow LinkedIn’s etiquette guide for students and recent graduates to increase your response rate and to maintain positive networking connections.
This document describes several intriguing new examples of social networks designed exclusively for members of certain professions or industries.
Seth Godin says, "The best marketers, of course, use the needle and the vise at the same time.
If the human brain sees a million images per day and can instantly identify them, why couldn't software do that, too?
This 20-page colorfully illustrated document could be used as an electronic handout.
Recent research by Ben L.
A guide to the things an instructor new to blogging should know.
This 20-page colorfully illustrated document could be used as an electronic handout.