Business in Action, 9th Ed.
Chapter 3: The Global Marketplace
Download this PDF file, the executive summary of Dietary Guidelines for Americans, to complete Message for Analysis 13.
BusinessWriting.
The amazing world of Coca-Cola via an infographic.
Download the Dietary Guidelines for Americans for use in preparing your solution for Case 5.
Download this PDF file, the executive summary of Dietary Guidelines for Americans, to complete Message for Analysis 13.
Download this PDF to complete Case 11.
Follow LinkedIn’s etiquette guide for students and recent graduates to increase your response rate and to maintain positive networking connections.
This document describes several intriguing new examples of social networks designed exclusively for members of certain professions or industries.
Seth Godin says, "The best marketers, of course, use the needle and the vise at the same time.
MTV turns 25 this year, and CEO Judy McGrath is organizing a "digital Marshall plan" just in time for the party.
Learn how products are exported in this case study of apples being exported from a California farm to a fruit market in Taiwan.
If the human brain sees a million images per day and can instantly identify them, why couldn't software do that, too?
This 20-page colorfully illustrated document could be used as an electronic handout.
Recent research by Ben L.
A guide to the things an instructor new to blogging should know.
This 20-page colorfully illustrated document could be used as an electronic handout.