Business Communication Today, 15th Ed.
Chapter 12. Writing Persuasive Message
The material associated with this item is no longer available, but we invite you to read Jason Nazar's article in Forbes on the same topic, "The 21 Principles of Persuasion.
Will wearable technologies influence business and business communication?
"Raymond Sheen, president of Product and Process Innovation, Inc.
Drake Baer thinks emoji are getting a bad rap.
See Dan Rockwell's 10 ways.
"There’s real power in sending a handwritten note to a customer: a card to thank a customer for subscribing, to celebrate with a customer for completing her first project with you, and so forth.
"I'm an average guy trying to become better in both my work and home life.
"Let's say you want to ask your boss for a raise, one that puts you at $100,000," writes Drake Baer (photo, left) in an article at BusinessInsider.
"If you're going to get anything done in business, you need people to respect you.
According to Drake Baer, "Within moments of meeting people, you decide all sorts of things about them, from status to intelligence to promiscuity.
Beth Monaghan weighs in.
"I hate to admit it, but people annoy me pretty regularly," admits Karen Eller in a piece at DumbLittleMan.
The material associated with this item is no longer available, but we invite you to read Jason Nazar's article in Forbes on the same topic, "The 21 Principles of Persuasion.
"We sabotage ourselves by underestimating the desire of our customers and potential customers to connect with our businesses online," says Katie Wagner (photo, left).
The Lewis Model of Culture is an intriguing way of recognizing different approaches to business.
"We sabotage ourselves by underestimating the desire of our customers and potential customers to connect with our businesses online," says Katie Wagner (photo, left).
The Lewis Model of Culture is an intriguing way of recognizing different approaches to business.
According to Jeff Haden (photo, left), "Perspective is a funny thing.
"If you want your big dream bad enough, read these 5 short stories.
David Lazarus (photo, left), business columnist with the LA Times, reports.
John Brandon has mastered his email inbox but "there's one thing [he's] mastered even more than that: spotting a lack of confidence.
On Point, with Tom Ashbrook, covers the topic of "verbal tics" (“I’m just saying.
Take a look at this infographic at elearninginfographics.
"This article looks at strategies you can use to ensure that your use of email is clear, effective, and successful.