"Kim Brown is an assistant director for Syracuse University's Career Services department.

"Melitta Campbell (photo, left) is a copywriter with 15 years experience of working in a corporate communications environment within a number of international organisations.

There are four things that the most successful professionals have in common.

Professor Timothy Coombs talks about the relations between social media and crisis communication.

When someone earnestly complements you, how does it make you feel?

In today's weak job market, it's more important than ever to make your resume stand out.

One looks like a movie poster.

You've spent hours crafting the perfect resume.

Here is a fun online infographic creator introduced to us by Jacob Share in a post at PersonalBrandingBlog.

What can you do to stand out in today’s market?

Are you building a database of prospects or friends?

Toss out that passé Objective section of yesterday and replace it with a well-branded, focused statement that gives the reader a clear message about who you are in less than 5 words.

In creating your personal brand, it’s important that you have a story.

[Today's job seekers] are not only competing with hundreds of other professionals for every open position, but they’re also bombarded with tons of career advice from every angle telling them what to do (and what not to do) in order to land their next job.

Whether you’re looking to increase awareness of your personal brand, drive traffic to your website, increase opt-ins, or find new leads, success lies in creating a compelling, consistent message and approaching your audience from multiple angles to circumvent the unrelenting, ambient noise of the competition.

Given that 45 percent of human resources managers say they spend less than a minute, on average, on each job application they see, it’s understandable that some people might go overboard in trying to bring some individuality to their work history.

In this excerpt from her recent talk at the University of Applied Sciences & Arts in Lucerne, Switzerland, strategist Dorie Clark (photo left) discusses LinkedIn and how every professional should be deploying it.

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On any given day we're lied to from 10 to 200 times, and the clues to detect those lies can be subtle and counter-intuitive.

Career fairs are going digital.

Jeff Haden pondered the "stuff I wish I could have told the twenty-five year-old me (photo, left)," and has come up with a BusinessInsider.

Roger Parker (photo, left), writing for PersonalBrandingBlog.

Jessica Liebman (photo, left), Managing Editor at Business Insider, keeps a Gmail folder called "Worst Cover Letters.