About This Talk Why build a virtual world?

Get a fascinating, behind-the-scenes look at a new business, Artisan Flavors Ice Cream, and how its owner is exclusively using social media and electronic communication for promotion, including videos (YouTube), podcasts (iTunes), press releases (PRNewswire), maps (Google), photos (Flickr), conversations (Twitter, Facebook), blogs (WordPress), and reviews (Yelp).

Has the textbook you've been using to teach business communication or business writring become obsolete?

Adele McAlear discusses the overlooked issue of our online legacies and how to ensure the appropriate preservation of our binary ashes.

Courtland Bovee explains that social media isn't a fad.

A video from Creative Commons explaining what the CC license is all about.

Because of the social media revolution and electronic communication revolution, what is being taught in a typical business course should be changing.

This is another official update to the original "Shift Happens" video.

Howard Rheingold talks about the coming world of collaboration, participatory media and collective action, and how Wikipedia is really an outgrowth of our natural human instinct to work as a group.

This is a Dove Beauty ad showing Photoshop changing a plain girl into a model.

Crowdsourcing" has, virtually overnight, generated huge buzz, enthusiasm, and fear.

Jeff Howe delves into both the positive and negative consequences of this intriguing phenomenon.