Business Communication Today, 14th Ed.
Chapter 17. Enhancing Presentations with Slides and Other Visuals
"Don’t panic, but if you want to engage your audience in a presentation, you have about 30 seconds to make it happen.
"A good presentation depends, at least partly, on good slide design.
"A position could be an opinion, an idea, or a plan.
"We all have to negotiate in life, whether it’s asking for a bigger raise, nailing down details of a contract or even getting your kids to do their homework.
"What do you do when you feel bullied by the audience?
"Wharton's Peter Cappelli discusses IBM's decision to rethink its remote work policy for some employees.
"When left unchecked, not only does rampant incivility make our days more tense, it also leads to a loss of focus, a loss of productivity, a deliberate slacking off among disgruntled employees, and even serious health problems.
"Content engineering or content marketing is essentially about designing the right kinds of content that might engage consumers.
"Serial entrepreneur, angel investor, philanthropist, author and CEO of Bizzultz May McCarthy [photo, left] explains how intuition will help you achieve financial freedom.
"[Recently,] Savvy Psychologist Dr.
"What is the secret to the unparalleled success that keeps Amazon growing while so many traditional retailers are shutting their doors?
These brief podcasts focus on marketing applications of social media.
Listen to the podcast by Noah Zandan (photo, left).
"In Alec Ross’s new book, The Industries of the Future, he takes a deep dive into the specific fields he believes will shape our economic future, including robotics and the codification of just about everything.
"Wharton management professor Peter Cappelli [photo, left] has spent decades studying the complicated dynamics of employment.
"Wharton's Mary-Hunter McDonnell discusses her research on social activism and corporate political clout.
Kathryn Dill (photo, left) presents the 3 components of natural presenting.
It has been some time since we featured Nancy Duarte.
"Just about every industry is undergoing some level of digital disruption, and the transformation is only in its infancy, according to McKinsey Digital global leader Paul Willmott, and Jay Scanlan, leader of McKinsey’s Digital Strategy Practice.
According to Greg Stone (photo, left), "Many executives start presentations about products or initiatives with a vague theme statement, often expressed with as much pith as a puff of smoke: “We have a new focus on customer satisfaction,” or “Our current strategic goals are execution and innovation.
"What's the secret to becoming an excellent public speaker?
"Even if it’s not your job to read the evening news, a teleprompter can come in handy.
See how the equilibrium point represents a balance between supply and demand.
"Here are ten tips to help you add a little zing! to your next presentation.