Excellence in Business Communication, 13th Edition
Chapter 14. Developing and Delivering Business Presentations
"Many people are afraid of public speaking.
"In the past year and a half, I’ve given over 100 keynote speeches and hundreds of presentations, and things have changed dramatically.
"When we speak, we have about 60 seconds to capture our audience's attention, establish credibility, orient them to our topic, and motivate them to listen, says Darlene Price, president of Well Said, Inc.
"I am continuously fascinated by what comes out of people's mouths in the workplace.
Jacquelyn Smith relays the advice of Darlene Price (photo, left).
"When it comes to persuasive communication, if you wander, you are lost.
"Developing an effective presentation is akin to the value chain in business: a series of activities performed to deliver a valuable product or service.
"Having sat through more presentations that we can count and having had to present our own work and ideas throughout the years, we have learnt a lot about what makes you a good presenter and what doesn’t.
First Round Review reports on the work of IDEO and their Project Lead, Nicole Kahn (photo, left).
See Damon Nofar's slideshow - 8 Tips for an Awesome PowerPoint Presentation - at BusinessInsider.
"As mobile work styles become increasingly popular, odds are you’re going to wind up hosting a video conference or webinar sometime in the near future.
"It’s fairly inevitable: at some point in your career, you’re likely to be asked to make a presentation," remarks Bernard Marr.
"Not all leaders are great communicators.
Follow these steps distilled from Duarte’s decades of experience crafting presentations for major corporations.
"A sales presentation should be short, simple and concise; your audience will retain a maximum of 3-4 posts per presentation, so take advantage to target your customer by taking about their needs to gain their trust.
"If you’re interested in keeping your audience engaged, engrossed, and enrapt (or at least awake), here are 7 PowerPoint tips that will help you grab and keep their attention," declares Monique Torres (photo, left) in an article at Act-On.
Haiku Deck gives their picks for "Decks of the Year.
Andrew Donnelly has some tips at Mikogo.
Follow these steps distilled from Duarte’s decades of experience crafting presentations for major corporations.
"Whether you are a manager explaining new programs to your employees, a chief financial officer giving a financial update to the media, or a vice president speaking in front of your board of directors, following these 10 suggestions will help you achieve presentation success: .
"What's surprising is how few of us rehearse the way we will move on stage during presentations.
Kim Lachance Shandrow speaks with Simon Sinek, one of the most popular TED presenters.
"Some studies say you've only got 15 seconds to grab an audience's attention, while others say it's closer to a minute," writes Richard Feloni of BusinessInsider.
“The obligation to be understood is from the one who speaks or writes, not from the one who hears or reads.