Business Communication Essentials, 7th Ed.
Chapter 8. Writing Negative Messages
"The customer service mistake that nearly every business makes, over and over again, is to treat every customer the same.
"The businesses that are best loved by customers tend to be ones that make them feel smart, competent, in control.
"Many artificial intelligence researchers expect AI to outsmart humans at all tasks and jobs within decades, enabling a future where we're restricted only by the laws of physics, not the limits of our intelligence.
"As a research scientist at Google, Margaret Mitchell helps develop computers that can communicate about what they see and understand.
"Thinking too much isn't just a nuisance.
"What’s your point of view?
"Digital creator Dylan Marron has racked up millions of views for projects like "Every Single Word" and "Sitting in Bathrooms With Trans People" -- but he's found that the flip side of success online is internet hate.
"In this clip Mark Powell provides best practice tips for opening and closing presentations.
"We get stronger, not weaker, by engaging with ideas and people we disagree with, says Zachary R.
"Meet a new leader in Introduction to Business: Business in Action.
Take a look at the infographic.
According to John Baldoni (photo, left), "A leader’s legacy is a sum of pluses and minuses.
"We already live among robots: tools and machines like dishwashers and thermostats so integrated into our lives that we'd never think to call them that.
"Learn tips and techniques from amateur turned professional filmmakers.
"We'll go to the doctor when we feel flu-ish or a nagging pain.
"YouTube Video Production and Video Editing Tips for Business, Social Media Marketing World 2017: YouTube Video Production from Idea to Execution.
"Predictable Success author Les McKeown [photo, left] understands why some business founders find the “startup mentality” so appealing.
"Nicole Russo (photo, left), stylist and founder of Let's Get You, helps people realize their full potential and become the person they want to be through their style.
"Producing a short film requires an individual to collect money, budget the project and take care of all organization aspects.
"Best Buy, Home Depot, Victoria's Secret, and a host of other retailers are discreetly tracking how often shoppers return purchases and, in some cases, punishing people who are suspected of abusing their return policies.
"Tax forms, credit agreements, healthcare legislation: They're crammed with gobbledygook, says Alan Siegel, and incomprehensibly long.
"We believe we should work hard in order to be happy, but could we be thinking about things backwards?