Business Communication Today, 15th Ed.
Chapter 7. Digital Media
Jacquelyn Smith (photo, left) covers the topic at BusinessInsider.
"Instead of privately contacting businesses, consumers are turning to Twitter to voice their issues publicly.
According to Carmine Gallo (photo, left), "And what I keep hearing — over the last few years especially — is this lament that many business students and business professionals cannot communicate as effectively as they should be communicating.
"Ray Tomlinson, considered to be the godfather of email, has died, according to his employer, Raytheon Company.
Try doing what Liz Wessel did - send a cold email to someone you look up to.
"Seriously though, because the forum is often the number one way you have of communicating with a client, boss, or networking person, it’s imperative that you get it right.
"The problem isn’t email.
"Just about every industry is undergoing some level of digital disruption, and the transformation is only in its infancy, according to McKinsey Digital global leader Paul Willmott, and Jay Scanlan, leader of McKinsey’s Digital Strategy Practice.
"A reader asked whether she needed to reply to an email.
Chris Lake (photo, left) offers his advice at SearchEngineWatch.
"In a recent Better Business Writing class, several participants had a challenge that most of us have: They could not get readers to respond to everything they requested in their emails.
"Email etiquette continues to be one of the most requested topics at our seminars.
Adrienne LaFrance reports from TheAtlantic.
"Whether you're a business owner or an avid IM user, or both, here are 10 instant messaging dos and don'ts.
See how the equilibrium point represents a balance between supply and demand.
"You’re trying to build (or maintain) a relationship with the people you email.
Amy Morin (photo, left) reports on the topic at Forbes.
"The funny video below digs into that very idea—and while it’ll make you laugh, it should probably also make you think about your typical email tone.
Check out this handy guide at Mashable.
A CNN iReport by Neil Nash.
Lily Herman reports.
"McKinsey Global Institute director Jonathan Woetzel (photo, left) and MGI senior fellow Anu Madgavkar discuss the economic and ethical reasons why gender equality is a worthy goal.
"When you receive almost 150 work emails every day, your inbox can quickly become the bane of your existence," writes Rachel Gillett, a careers reporter at BusinessInsider.
"Twitter can be an excellent resource for your job search, introducing you to new people, organizations, ideas, and, of course, jobs.
