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Business in Action, 7th Ed.
Table of Contents
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Business Communication Instruction: The Nine Compositional Modes for Social Media (3370)
Top 25 Best Examples of Gamification in Business (2843)
10 Ways to Communicate More Effectively with Customers and Co-workers (2065)
Why You Are Losing Clients and How to Turn It Around (2029)
How Artisan Flavors Ice Cream, a New Business, Uses Social Media (1866)
10 Modern Business Communication Methods That Customers Love (1845)
Empathy Doesn’t Mean “Be Nice” (1739)
This Hotel Wants to Give Families a Discount for Staying Off Their Phones (1731)
42 Percent of Business Leaders Say Consumers Shame Them on Social (1714)
Are You Cursed by Knowledge? (1694)
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Business in Action, 7th Ed.
Chapter 16: Customer Communication
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Appendix d: Personal Finance Primer
Appendix D: 12 Key Elements of Practical Personal Finance
Appendix D: Introduction to Personal Finance
Appendix C: Management Information Systems
Appendix C: Information Security Management
Appendix C: Management Information Systems–an Overview
Appendix A: Copyright
Appendix A: Product Liability
Appendix A: Tort Liability and Negligence
Appendix A: An Intellectual Property Overview: Patents, Trademarks, and Copyright
Appendix B: Conversation Starters–College Health Insurance
Appendix C.: Web 2.0
Chapter 19: How a Company Goes Public
Chapter 20: U.S. Banking Regulation
Appendix A: Contracts
Chapter 18: What Is Financial Management?
Chapter 17: A Review of Financial Statements with Analysis
Chapter 17 : What Is Accounting?
Chapter 15: Retailing 2.0
Chapter 16: What’s Next in Media?
Chapter 14: Product Innovation
Chapter 15: E-Commerce 2008 and Beyond
Chapter 15: Word-of-Mouth Marketing Techniques
Chapter 13: Introduction to Marketing Research
Chapter 13: How to Create Devoted Customers
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