Excellence in Business Communication, 13th Edition
Chapter 9. Writing Routine and Positive Messages
Lynn Gaertner-Johnston (photo, left) gives us "a perfect way to show someone you care.
"In this Business English Podcast lesson we’re going to look at useful language for handling the practical details of a business visit, such as airport pickup and restaurant or hotel booking.
"The New Yorker's Maria Konnikova explains the science behind why we need to sleep more, waste less time on the internet, and stop multitasking.
"Understanding your customers is an integral part of building a loyal customer base.
"Worrying is an illusory form of control.
"Have you ever taken on additional responsibilities when your schedule was already fully booked?
More and more companies rely on the social web to influence customers before the sale and support them after; these statistics explain why social help is becoming so pervasive.
"As technology adoption among small businesses increases, social media is an area that more business owners are becoming interested in.
In this Business English Pod .
To ensure your thank you letter stands out from the competition after an interview, it's important to rethink how you approach writing it.
This Business English podcast is the second part of a two-part series on making, rejecting and accepting suggestions.
This is the last in our three-part Business English Podcast series on cold calling.
Most advice is terrible.
Ronnie Citron-Fink (photo, left) is "longing for a different tactile communicative experience – one that puts pen to paper.
Laura Labovich (photo, left), contributor to Careerealism.
Jen Bilik (photo, left) presents a very good case for walking away from screens for a time to just put pen to paper.
David Berkowitz explains the differences between Google+ and Facebook.
"People are busy.
"Every day, we make decisions that have good or bad consequences for our future selves.
"Social media is about more than marketing and branding — it’s quickly becoming an essential part of customer outreach for brands.
As a business communication instructor, it's important to teach your students how to write specifically for social media and digital communication.
Follow LinkedIn’s etiquette guide for students and recent graduates to increase your response rate and to maintain positive networking connections.
Listen in on this corporate training session regarding ethical issues in social media.
Seth Godin says, "The best marketers, of course, use the needle and the vise at the same time.
MTV turns 25 this year, and CEO Judy McGrath is organizing a "digital Marshall plan" just in time for the party.