Excellence in Business Communication, 13th Edition
Chapter 14. Developing and Delivering Business Presentations
Kathryn Dill (photo, left) presents the 3 components of natural presenting.
"The way those you work with perceive you is really important.
It has been some time since we featured Nancy Duarte.
"So here's what I want you to do: Challenge yourself to learn something new every day.
"Networkers, take initiative! If you are asking someone to meet with you to receive advice, information, or support, make an extra effort to impress him or her with your competence and energy.
According to Greg Stone (photo, left), "Many executives start presentations about products or initiatives with a vague theme statement, often expressed with as much pith as a puff of smoke: “We have a new focus on customer satisfaction,” or “Our current strategic goals are execution and innovation.
Excerpted from the book Netiquette by Virginia Shea.
"In his book The Virgin Way, Richard Branson reveals that he loathes speaking in public.
"What's the secret to becoming an excellent public speaker?
"Today’s students and career-changers have access to more career planning information than ever before.
Check out these examples of e-portfolios presented by Auburn University.
"Even if it’s not your job to read the evening news, a teleprompter can come in handy.
From brief reviews to online videos, see how content from consumers is reshaping contemporary marketing.
The Data-Driven Marketing Institute is a strong advocate for database marketing techniques.
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The nonprofit organization Catalyst conducts extensive research around the world to identify and understand opportunities to improve gender inclusivity in business management.
B Lab is a nonprofit organization that helped develop the benefit corporation model and offers B Corp certification to companies that emphasize social and environmental values in their operations.
Impact Hub is a global community of local “hubs” that nurture social entrepreneurs.
Case 14.
Follow these steps distilled from Duarte’s decades of experience crafting presentations for major corporations.
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