Business Communication Today, 15th Ed.
Prologue
According to Julien Rio, "Managing a brand page on Facebook isn't an easy task.
"Things have changed a lot in the way we conduct business communications, especially between the customer and the company.
To view the entire infographic click on the image or the link below.
"Startups face tremendous pressure while competing with their bigger counterparts.
"So here you go, we present to you our latest infographic — Seven Shocking Stats & Trends about the Internet.
"The most important thing you should keep in mind is if anyone would want to share or recommend the specific post to their family and friends.
"Everyday, each and every one of us interacts with the Cloud in some way.
"When it comes to building your personal brand online, you have to constantly examine whether or not you are being presented in the right light.
'You’ve succeeded in getting a social media strategy in place, you’re sharing amazing, relevant content – and then WHAM! Someone posts a negative comment, and you feel like all of the wind has been let out of your sails.
Jennifer Frost, with GrammarCheck.
Randy Krum features an infographic on the topic.
Work4Labs has created an infographic named "Mobile Recruiting by the (Surprising) Numbers.
"Let’s take a look at the top social media brands as if it was a game of SNAKES and LADDERS.
"SMS remains the most useful engagement tool on mobile, followed by QR codes, two-way SMS and push notifications according to this new infographic.
"We’ve all seen it.
"In addition to your resume, everyone should have a professional bio," writes Marie Raperto (photo, left).
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More and more companies rely on the social web to influence customers before the sale and support them after; these statistics explain why social help is becoming so pervasive.
"So we’re taking a stand here," begins Terry Heick, director at TeachThought.
"If you don't have a digital presence today, you don't exist," writes Tom Cochran (photo, left), Chief Technology Officer with Atlantic Media.
Julie Bort (photo, left) covers the seamier side of reputation management.
"With the growth of such customer review sites as Yelp and TripAdvisor, and e-commerce sites like eBay, anyone with access to the Internet can potentially make or break a company's reputation.
We're seeing more and more recruiters use the web as a place to search for talent and conduct employment background searches.