Business Communication Today, 13th Ed.
Chapter 5. Writing Business Messages
"There’s real power in sending a handwritten note to a customer: a card to thank a customer for subscribing, to celebrate with a customer for completing her first project with you, and so forth.
We check in with Ken Makovsky (photo, left), contributor at Forbes.
"Many companies' help lines are usually crowded with customers trying to find an answer for their questions.
"The slideshow not only acknowledges the long-lasting nature of digital information, but also suggests ways that employees can avoid incriminating themselves and GM by not using words like "catastrophic" and "spontaneous combustion" when talking about GM products.
Christina Desmarais of Inc.
"For word nerds everywhere (this author included) the yearly additions to the Associated Press Stylebook are always met with great intrigue.
Jessica Stillman shares a suggestion from author Gretchen Rubin (photo, left).
Is it "first-come, first-serve," or "first-come, first-served?
Watch the video at BusinessInsider.
"I went out with a guy based on his use of dashes once.
Farhad Manjoo (photo, left) doesn't like it when people put two spaces after a period.
Bianca Nogrady reports on the topic over at ABC Science (Australian Broadcasting Corporation's online gateway to science).
"There’s nothing more irritating to a pedant’s ear than someone saying “mischievious” instead of “mischievous,” and nothing more embarrassing than realizing you’ve been pronouncing the word mischievous with an extra i for your whole life.
Jennifer Frost presents an infographic on the topic.
"If you’re a blogger, content writer, journalist, or novel writer, here are 10 FREE online tools that I recommend you to use to make your writing life a whole lot easier: .
"A friend of mine received an invitation to interview at a company.
"All it takes is a single tweet or text for some people to reveal their poor grasp of the English language.
"Want to make a better first impression and engender positive feelings that last a long time?
Nancy Duarte covers a recent speech by Emma Watson given at the United Nations Headquarters.
Drake Baer makes the case.
The material associated with this item is no longer available, but we invite you to read Jason Nazar's article in Forbes on the same topic, "The 21 Principles of Persuasion.
The Writer's Center at the University of Wisconsin, Madison, features an article on the topic of writing clean, concise sentences.
According to Jacqueline Whitmore (photo, left), "When we’re young, our parents and teachers often instill the importance of saying, “thank you.