Business Communication Essentials, 7th Ed.
Chapter 14. Applying and Interviewing for Employment
"Knowledge seldom takes the place of experience.
"Why should we avoid well-worn phrases and clichés?
"I’ve posted a lot of research from experts on getting people to like you, being influential and having great conversations," says Eric Barker.
"Want to give a presentation that has the magic of a TED Talk?
"Here are a number of tips that will help you get the most out of your time and efforts without infringing on your well-being.
Shel Israel (photo, left) shares his 12 tips.
"Martha had some strong comments about bloggers, yet her PR folk pitch bloggers in an attempt to tap into their influence with their audience.
"It’s easy to see that the rise of social media has changed the way we communicate with those around us.
"If my marketer misses a typo while writing about a product, I want my packaging staff to catch it before the design gets sent to print.
"A Utah couple is suing an online merchant that fined them $3,500 for writing a negative review and sparked a financial nightmare for more than a year by reporting the alleged debt to credit rating companies.
"Honesty is the best policy — but if you don’t look like you’re telling the truth, it won’t matter that you actually are!" says Carol Kinsey Goman, Ph.
"Beyond being late and looking like a slob, there are a few things that you should NEVER say during a job interview.
"If you're like most professionals, you probably write dozens of emails a day but barely think about the subject line.
Jasmine Henry reports that, "There is only a 16% chance someone will actually read your entire blog article.
To view the entire infographic click on the image or the link below.
"Here’s the thing: Editing is more than just giving something a once-over to eliminate egregious typos and grammar mistakes.
"A study of how older teenagers use social media has found that Facebook is “not just on the slide, it is basically dead and buried” and is being replaced by simpler social networks such as Twitter and Snapchat," writes Matthew Sparkes in a piece for The Telegraph.
Take a look at this summary of a Temkin Group report covering the topic.
According to John Brownlee (photo, left), "In a world where inbox zero is the ultimate goal, who cares about good typography?
"Nowadays writing is a part of what I do, but it isn’t my whole job," writes Chris Lake.
"I have written several articles about LinkedIn, and they often generate the most comments," says William Aruda (photo, left) in a piece for Forbes.
"Everyone is guilty of a bad habit or two," writes Libby Kane (photo, left).
"Most of my clients started their business because they’re amazing at what they do, but they’re not business people by training," observes Evan Horowitz in a post at FreshBooks.
"If you own a small business, you've been told that you need to get on Facebook, get on Twitter, and create a presence for your brand in order to compete in today's digital landscape.