Business Communication Today, 14th Ed.
Chapter 7. Digital Media
"What does it take to avoid alienating the very people with whom we’re hoping to connect?
10-31: USA Hockey
9-34: Whole Foods Market
9-39: USA Water Polo
9-42: Curves
8-32: JetBlue Twitter account
8-33: Lee Valley Tools
8-39: Yelp
Get everything you need to know from the Mobile Marketing Association.
The communication professionals at CommPRO explore the good and bad in crisis communication.
"Knowledge seldom takes the place of experience.
"We need new rules on when you should text, when you should call, when you should email," writes Nicholas Carlson (photo, left).
One Page Love has a large gallery of one-page webs designs.
Usability experts at Nielsen Norman Group offer dozens of research-based articles on effective communication using mobile devices and other technologies.
"We asked career, email, and marketing experts to offer their best tips for crafting the perfect email subject line.
"Google is a more powerful tool than most people realize.
"Do you know how you sound in emails?
Matt Rosoff makes the case at BusinessInsider.
Tessa Wegert (photo, left), gives us "a look at a selection of brands that are embracing the new capabilities of Twitter and using the platform to its full marketing potential, along with tips for ways you as a marketer can do the same for your own business.
TeachersWithApps.
"In this post, seven Twitter power users in the online marketing field share their tips for getting the most out of the popular micro-blogging platform.
This website offers a wealth of advice on producing quality videos.
These online tools (many are free) offer a variety of ways to create infographics.
Get everything you need to know from the Mobile Marketing Association.
The communication professionals at CommPRO explore the good and bad in crisis communication.
"We need new rules on when you should text, when you should call, when you should email," writes Nicholas Carlson (photo, left).
"Knowledge seldom takes the place of experience.