Business Communication Essentials, 7th Ed.
Chapter 6. Crafting Messages for Digital Channels
"In his book The Virgin Way, Richard Branson reveals that he loathes speaking in public.
"In a recent Better Business Writing class, several participants had a challenge that most of us have: They could not get readers to respond to everything they requested in their emails.
"Here’s what the experts predict will be the top social media trends in 2016: .
"Email etiquette continues to be one of the most requested topics at our seminars.
Adrienne LaFrance reports from TheAtlantic.
According to Christina Baldassarre (photo, left), "Being aware of what is perceived positively on social media is key to a successful personal brand.
"Here are the best blogs at the Fortune 500 companies with an important note: The blogs at high-tech companies like IBM, Google, Dell, Intel, Cisco and Microsoft are so good, they are in a category by themselves.
"Whether you're a business owner or an avid IM user, or both, here are 10 instant messaging dos and don'ts.
"Profile avatars grace the profiles and pages of countless social media networks and are constantly interpreted by others - whether we want it or not.
The Tesla factory is as technologically advanced as the electric cars it produces.
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MSN.
This video presentation by Professor Patricia Jenkinson describes the process of perception and helps explain why we each perceive the world in a unique way.
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"You’re trying to build (or maintain) a relationship with the people you email.
Kathleen Chaykowski has the details at Forbes.
Stephanie Scotti, in this part 2 of 2 posts at SmartBlogs.
Amy Morin (photo, left) reports on the topic at Forbes.
"Beyond the prerequisite of merely getting the audience to listen, your voice also projects an image about you that can enhance your credibility and persuasiveness — or not.
"Researchers recorded participants' conversations and measured the movements of their bodies, limbs and heads.
"The funny video below digs into that very idea—and while it’ll make you laugh, it should probably also make you think about your typical email tone.
Video at HBR.
