Business Communication Today, 15th Ed.
Chapter 5. Writing Business Messages
"John ate a slice of pepperoni pizza, and drank a bottle of beer.
"Fast Company recently attacked the use of "so" at the start of sentences, claiming it insults your audience, undermines your credibility, and demonstrates discomfort with the subject matter," reports Christina Sterbenz.
"You would think every company would prefer to communicate in a way that connects with the audience," writes Lou Hoffman (photo, left).
"Welcome to a preview of Classroom, a new tool coming to Google Apps for Education.
Sarah Green interviews Bryan Garner in this podcast at HBR Blog.
Christina Sterbenz (photo, left) covers the issue at BusinessInsider.
According to Catherine Clifford, "If you want to launch and grow a business, chances are you're going to have to put words on the page.
'Word meanings can shift radically, just like pronunciation,' writes Christina Sterbenz.
The team at The Write Life have prepared an infographic - 25 Editing Tips for Tightening Your Copy.
"This is it.
"The following is an excerpt from The Curmudgeon’s Guide to Getting Ahead [Crown Business, $17.
"Each of the wordy phrases below can be replaced by one word.
"Fundamentally, poor business writing is costly and leads to disastrous events.
"Understandably, for many students, email is a venue of freedom and distance from academic considerations.
Claire Fallon (photo, left) covers the topic in a piece at HuffingtonPost.
"Whether we are writing for business or pleasure, we may encounter “writer’s block” — the phrase that indicates we just can’t get started or we just can’t keep going.
"There is an old adage: "As a man thinketh in his heart, so is he.
"A compilation of 25 basic styles of blogging from award winning blogger and author of Personality Not Included, Rohit Bhargava (photo, left).
"I was walking around Seattle's Sea-Tac International Airport yesterday, waiting for my flight to Maui, when I admired a T-shirt with a clever slogan: Washington Rain Festival, Jan.
"Why should we avoid well-worn phrases and clichés?
"If my marketer misses a typo while writing about a product, I want my packaging staff to catch it before the design gets sent to print.
Bovee and Thill are the only authors who explain and illustrate in every chapter in their textbooks how mobile is revolutionizing business communication.
Robin Good's Pinterest selection on the topic.
Click the Pinterest logo to the left or the link below to view the Pinterest page.
"I took many writing classes in college but perhaps the most useful was one focused on business writing.