Business Communication Essentials, 8th Ed.
Prologue
Feedback from employees is the core of Fortune's Best Companies to Work For rankings.
We all want to express our individual selves, be it in person or online.
Whether you’re looking to increase awareness of your personal brand, drive traffic to your website, increase opt-ins, or find new leads, success lies in creating a compelling, consistent message and approaching your audience from multiple angles to circumvent the unrelenting, ambient noise of the competition.
Roger Parker (photo, left), writing for PersonalBrandingBlog.
Donald Todrin (photo, left), writing for the Entrepreneur section of BusinessInsider.
Heather Huhman takes a look at the online reputation tools asking, "Do they really serve a purpose?
"People are busy.
"Use all of the following tools in order to make the most of your job search and minimize the time it takes to land a job," says Krista Mitchell (photo, left).
Quit wasting your time on the traditional job boards.
An overview to social networking sites & their usage for job search.
Quit wasting your time on the traditional job boards.
An overview to social networking sites & their usage for job search.
"We’re all somewhere on this list," writes Jacob Share (photo, left) for JobMob.
Follow LinkedIn’s etiquette guide for students and recent graduates to increase your response rate and to maintain positive networking connections.
Listen in on this corporate training session regarding ethical issues in social media.
MTV turns 25 this year, and CEO Judy McGrath is organizing a "digital Marshall plan" just in time for the party.
The second episode, where Dan takes a student and remodels her brand from head to toe.
Listen to this podcast.
Listen to this podcast.
Download and watch this presentation in slide show mode.
Click below to listen to this podcast.
Click below to listen to this podcast, which is the introduction of a presentation to college seniors.
Click below to listen to this podcast.
Click below to listen to this podcast.