Excellence in Business Communication, 11th Edition
Chapter 5. Writing Business Messages
"At Business Insider, it's our job to take notes," writes Drake Baer (photo, left).
Olga Khazan (photo, left), of The Atlantic, covers the topic of "vocal fry.
That resource is no longer available, but here is advice on creating a compelling LinkedIn profile.
Follow these steps distilled from Duarte’s decades of experience crafting presentations for major corporations.
"A slip of the tongue?
The Writer's Center at the University of Wisconsin, Madison, features an article on the topic of writing clean, concise sentences.
Ben Schott (photo, left) presents his ten words.
"Whether you're on a date or meeting a client for the first time, you want to make a good first impression.
"Words are powerful things.
Take a look at the videos.
Bryan Eisenberg covers the topic in an article at ClickZ.
In a short video, Brian Halligan interviews David Meerman Scott (photo, left) about the ideas in Scott's book - The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business.
"When I was in journalism school we called the failure to mention the most important, interesting, or attention-grabbing elements of a story in the first paragraph of a story 'burying the lede.
"Applying for a job typically consists of providing two documents to your potential employer: a resume and a cover letter.
"Last weekend, I was browsing in the Cajun food section at the grocery store.
"An epidemic of bad, inefficient, overcrowded meetings is plaguing the world’s businesses — and making workers miserable.
"With all its accents and dialects, the English language naturally includes variation in sound.
Eric Barker speaks to Steven Pinker (photo, left) on the subject.
"One of my favourite sources for information and guidelines regarding referencing and citation styles is the Purdue Online Writing Lab (OWL).
"Most people know they should ask questions at the end of a job interview, but what do you ask?
Barbara Pachter (photo, left) reveals common speaking mistakes even professionals make.
"Whether it’s academic, corporate, or technical text, or you're simply trying to think of what to scribble on a colleague’s birthday card, writing can be bewildering, tedious work," declares Laura Hale Brockway (photo, left).
"Hiring managers spend just six seconds on your resume before they decide on you — this is exactly what they look at.
Matt Johnston (photo, left) presents a video on his 8 tips for Google Search.
