Business in Action, 9th Ed.
Chapter 6: Entrepreneurship and Small-Business Ownership
Successful small business owners share the most important lesson they wish they'd known when they started.
"In a decision that could reshape the rules for online consumer reviews, a Virginia court has ruled that the popular website Yelp must turn over the names of seven reviewers who anonymously criticized a prominent local carpet cleaning business.
"Leaving a high-flying job in consulting, Angela Lee Duckworth took a job teaching math to seventh graders in a New York public school.
"Melitta Campbell (photo, left) is a copywriter with 15 years experience of working in a corporate communications environment within a number of international organisations.
I started the day watching this video from Gel 2011.
In 2010, women became the majority of the U.
There are four things that the most successful professionals have in common.
Professor Timothy Coombs talks about the relations between social media and crisis communication.
On any given day we're lied to from 10 to 200 times, and the clues to detect those lies can be subtle and counter-intuitive.
In this video Brian Solis interviews Tyler Cyr, Dunkin' Brands' web communications manager, on "how social media helps continue and improve the Dunkin’ experience.
Ian Griffin recently attended a forum where Kim A.
As a business communication instructor, it's important to teach your students how to write specifically for social media and digital communication.
Chances are you’ll have at least one video interview using Skype or another Internet-based phone service.
Fellow designer Matt Helmke offers a succinct overview of Reynolds’s groundbreaking book on presentation design.
Get advice on dealing with four difficult audience members: the Resister, the Expert, the Dominator, and the Rambler.
Some entrepreneurs don’t agree that writing a comprehensive business plan is always a good idea.
Enjoy a pictorial tour of cultures around the world as you learn more about communication across the spectrum of culture context.
Dan Lutchansky, CPA, discusses the pros and cons of starting a small business and the major mistakes made by entrepreneurs.
This video discusses how to structure a business, briefly describing the advantages and disadvanages of a sole proprietorship, partnership, LLC, and corporation.
Niel Golightly is the Director or Sustainable Business Strategies for Ford Motor Company.
According to the World Business Council for Sustainable Development (WBCSD), companies able to tackle issues such as poverty, climate change, and population shifts are those most likely to succeed in the future.