Business Communication Essentials, 7th Ed.
Chapter 8. Writing Negative Messages
"It's no secret that bad customers service drives consumers nuts.
"Pinpointing your customers’ needs better may lead to better sales—but you’ve got to do some legwork first.
According to Bill Reichert, "Most entrepreneurs should just throw out their elevator pitches and start over.
Download the guide from LinkedIn here or click on the image to the left.
Chris Lake (photo, left) offers his advice at SearchEngineWatch.
Paco Underhill (photo, left) reports on the topic of "more vs.
"Think it’s easy to leverage social media to provide customer service to customers?
"Editing and proofreading are often neglected, but they are the crucial final stages of the writing process.
That particular resource is no longer available, but here are all of LinkedIn's career guides for college students and recent graduates.
Josh Dzieza reports on how "the rating game" has changed things.
"Everyone today realizes the importance of digital technology and social media.
Bill Reichert, Managing Director of Garage Technology Ventures, reports.
From ConsumerReports.
Micah Solomon (photo, left), contributor at Forbes.
Jo Eismont covers the topic at TheMuse.
"Probably the most important reason to respond to comments—both negative and positive—is that everyone else is reading them.
"As mobile work styles become increasingly popular, odds are you’re going to wind up hosting a video conference or webinar sometime in the near future.
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Download DietaryGuidelines2010 to complete Case 12-24.
Download DietaryGuidelines2010 to complete Case 12-26.
BCE7 Quick Learning Guide Ch14
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BCE7 Quick Learning Guide Ch12