Business Communication Today, 15th Ed.
Chapter 5. Writing Business Messages
"Each of the wordy phrases below can be replaced by one word.
This video presentation by Professor Patricia Jenkinson describes the process of perception and helps explain why we each perceive the world in a unique way.
"Fundamentally, poor business writing is costly and leads to disastrous events.
"Understandably, for many students, email is a venue of freedom and distance from academic considerations.
Claire Fallon (photo, left) covers the topic in a piece at HuffingtonPost.
"Whether we are writing for business or pleasure, we may encounter “writer’s block” — the phrase that indicates we just can’t get started or we just can’t keep going.
"There is an old adage: "As a man thinketh in his heart, so is he.
"A compilation of 25 basic styles of blogging from award winning blogger and author of Personality Not Included, Rohit Bhargava (photo, left).
"I was walking around Seattle's Sea-Tac International Airport yesterday, waiting for my flight to Maui, when I admired a T-shirt with a clever slogan: Washington Rain Festival, Jan.
"Why should we avoid well-worn phrases and clichés?
"Martha had some strong comments about bloggers, yet her PR folk pitch bloggers in an attempt to tap into their influence with their audience.
"If my marketer misses a typo while writing about a product, I want my packaging staff to catch it before the design gets sent to print.
"Beyond being late and looking like a slob, there are a few things that you should NEVER say during a job interview.
"Watch this video to find out how the fast-paced growth in mobility is shaping businesses and enterprise mobility, and what a robust strategy can do to ensure success for the future of your organisation.
"Happens to everyone.
"I said goodbye to my mouse last month.
"I took many writing classes in college but perhaps the most useful was one focused on business writing.
"According to our internal reports, here — in no particular order — are the ten most frequent catches by our editors in your press releases: .
According to Dean Evans (photo, left), "Poorly written or edited copy will adversely affect how people view your content.
A directory of business communication videos curated by Bovee and Thill .
