Business Communication Today, 12th Ed.
Chapter 8. Social Media
"I'm not that old, but I went to high school in a time before Facebook, before Google became a verb.
According to Jayson DeMers (photo, left), "I don’t think there’s ever been a marketing strategy as wrought with misconceptions as social media marketing.
According to Rachel Gilbert (photo, left), "Being more likable is within your grasp.
"In this article, you will learn everything about the left brain vs.
"This is the largest collection of social media tools on the planet.
"To make the visual side of your social media strategy a bit easier, here are some tools to help you create awesome pictures.
Scott Ayres talks up Canva for those of us who don't want to tackle Photoshop.
Scott Ayres talks up Canva for those of us who don't want to tackle Photoshop.
Laura Forer reports over at MarketingProf.
"Designing an infographic is not the same as designing a website, flier, brochure, etc.
"Designing an infographic is not the same as designing a website, flier, brochure, etc.
According to Lesya Liu (photo, left), "While Instagram is all the hype these days, a lot of small business owners are confused, or even lost, about the types of content they can publish.
"In this post, I’d love to share 20 actionable ways to use social media for storytelling," writes Alfred Lua (photo, left).
Jacs Henderson presents an infographic of eight social media mistakes.
"To highlight some of the most overused buzzwords, we created this visual with 25 of the most overused buzzwords and how much their use has increased in print over the past 30 years.
"In the early '90s, anthropologist Robin Dunbar [photo, left] proposed that a human being has the capacity to have up to 150 meaningful relationships.
"Social media gives companies direct, unmediated access to prospects and customers.
John Tsantalis runs the blog - Profits Online.
"Have you ever felt uninspired and desperate for a fresh idea of what to post on social media?
See how today’s consumers use the power of social media to get satisfaction from companies.
See how today’s consumers use the power of social media to get satisfaction from companies.
These brief and occasionally humorous pointers will help keep you out of trouble.
According to Shaban Arora (photo, left), "Marketers today base their strategies on research, trends and past experience.
"Pinterest is becoming an increasingly attractive option for businesses when interacting with customers online.
"Whether it is pinning a desired wedding dress or ideas for decorating a new home, Pinterest is the destination where people plan their futures.