Business Communication Essentials, 7th Ed.
Chapter 1. Professional Communication in Today’s Digital, Social, Mobile World
See how today’s consumers use the power of social media to get satisfaction from companies.
See how today’s consumers use the power of social media to get satisfaction from companies.
These brief and occasionally humorous pointers will help keep you out of trouble.
Laurie Beaver (photo, left) reports.
Laurie Beaver (photo, left) reports.
"Stefanos Zenios explains how design thinking and the lean startup methodology can help entrepreneurs quickly take their big idea from a rough sketch on the back of a napkin to a real world product.
Watch the list put together by Alyse Kalish (photo, left) at TheMuse.
Skip Prichard (photo, left) discusses the work of Ken Marlin.
Brie Weiler Reynolds introduces and presents an infographic on the topic.
"Start out with five simple steps: .
"Unfortunately, buzzwords can seriously weaken your persuasive messaging and give an impression of insecurity.
"Con artists are a crafty group of people who know exactly how to deceive and control their victims, but their methods are as obvious as a slap in the face if you know what to look for,' says Dragan Radovanovic and Jessica Orwig.
Take a look at Katie Gordon's blog where this piece ran.
"Tales of the tech unicorn’s impending demise might be somewhat exaggerated.
"The Agnes + Day crisis intelligence team has designed an infographic that showcases the very important 10 new rules of crisis communications.
Kim Lachance Shandrow reports.
According to Tessa Sterkenburg (photo, left), "What we want is less noise, more context, ease of use, ease of access and the certainty that our listeners understand the message.
Follow these tips to make sure your posts get noticed and get read.
"We asked 6 experts from different fields to share their view on the future of communication.
"Is your company producing relevant, useful content?
"A lot of people are confused.
"Every business professional and entrepreneur believes they are good communicators, but how do they know?
"Thanks to tweets, texts, posts, and very short attention spans, we have become a society constantly looking for the shortest way to communicate a thought.
"What are the rules of data visualization, a practice that draws on research into cognitive theory, graphical perception, statistics and journalism?
"Good communication is essential to managing and working in a productive and efficient workplace.